Branding for Michaela – Individual, authentic & magnetic
Projector 2/5 – Wisdom, guidance & intuitive clarity
I was absolutely thrilled with Michaela! Her branding service is exceptional – she places great importance on highlighting the uniqueness and authenticity of her clients. Every design decision felt individual and tailored to her, so her branding now fits her perfectly and authentically.
The process
Working closely together, we refined Michaela's positioning and created a visual identity that optimally supports her energy. As a Projector 2/5, she is an inspiring leader with a profound wisdom that brings clarity to her clients. Her branding therefore needed to be not loud or cluttered—but stylish, precise, and thoughtful, so it would attract exactly the right people.
The branding concept focuses on harmony, elegance and individuality:
Colors: A palette of soft natural tones creates a warm, calming, yet powerful atmosphere. Dark accents add depth and contrast.
Fonts: The combination of Lato (for clarity and professionalism) and Bellomatch/Marcellus (for elegance and personality) ensures a perfect balance.
Design elements: Fine, well-thought-out decorative elements create targeted visual highlights without being overloaded.
Logo: The design is based on precision and aesthetics, with enough space to emphasize the value and clarity of Michaela's work.
The result?
A branding that appears calm, clear, and profound—just like Michaela herself. She finally feels completely at peace with her brand because it perfectly captures her way of working, her values, and her unique approach.
"I was absolutely thrilled with Elaine! Her branding service is exceptional – she places great importance on highlighting the uniqueness and authenticity of her clients. Every design decision felt individual and tailored to me, so my branding now fits me perfectly and reflects me authentically. The branding also saves me a tremendous amount of time when creating posters, as everything is stylistically coordinated. Elaine is always available and supports me with her expertise when it comes to questions and ideas. I highly recommend her to anyone who values individual and authentic design!"
With Michaela Connect, she can now magnetically attract her dream clients and position herself as an expert in business transformation and authenticity. Her branding inspires, guides, and creates a space for bold change—exactly what a projector should do.
service
Human Design
Visual Identity
Social Media
Branding
customer
Portfolio
Every brand is unique—and that's exactly how I work. My portfolio showcases customized, energetic branding that helps my clients embody their identity and make themselves visible.
Branding that combines essence & strategy
Unique visual identities with deep meaning
Transformations that turn brands into real
Make magnets Get inspired & discover,
what is possible!
Case Studies
Service
Human Design
Visual Identity
Social Media
Branding
customer
Branding for Michaela – Individual, authentic & magnetic
Projector 2/5 – Wisdom, guidance & intuitive clarity
I was absolutely thrilled with Michaela! Her branding service is exceptional – she places great importance on highlighting the uniqueness and authenticity of her clients. Every design decision felt individual and tailored to her, so her branding now fits her perfectly and authentically.
The process
Working closely together, we refined Michaela's positioning and created a visual identity that optimally supports her energy. As a Projector 2/5, she is an inspiring leader with a profound wisdom that brings clarity to her clients. Her branding therefore needed to be not loud or cluttered—but stylish, precise, and thoughtful, so it would attract exactly the right people.
The branding concept focuses on harmony, elegance and individuality:
Colors: A palette of soft natural tones creates a warm, calming, yet powerful atmosphere. Dark accents add depth and contrast.
Fonts: The combination of Lato (for clarity and professionalism) and Bellomatch/Marcellus (for elegance and personality) ensures a perfect balance.
Design elements: Fine, well-thought-out decorative elements create targeted visual highlights without being overloaded.
Logo: The design is based on precision and aesthetics, with enough space to emphasize the value and clarity of Michaela's work.
The result?
A branding that appears calm, clear, and profound—just like Michaela herself. She finally feels completely at peace with her brand because it perfectly captures her way of working, her values, and her unique approach.
"I was absolutely thrilled with Elaine! Her branding service is exceptional – she places great importance on highlighting the uniqueness and authenticity of her clients. Every design decision felt individual and tailored to me, so my branding now fits me perfectly and reflects me authentically. The branding also saves me a tremendous amount of time when creating posters, as everything is stylistically coordinated. Elaine is always available and supports me with her expertise when it comes to questions and ideas. I highly recommend her to anyone who values individual and authentic design!"
With Michaela Connect, she can now magnetically attract her dream clients and position herself as an expert in business transformation and authenticity. Her branding inspires, guides, and creates a space for bold change—exactly what a projector should do.
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